Introduction to Advertising
COM CM 317
Explores the history, nature, function, and social and economic aspects of advertising: ethical responsibilities, psychological appeals, marketing, media research, product analysis, creative strategies, and agency operation. Students prepare comprehensive advertising plans including marketing strategy and speculative advertising campaigns.
FALL 2012 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| A1 | Clark | SED 130 | TR 2:00 pm-3:30 pm | Stamped Approval 4 seats rsrvd until 8/31 for transfer stdnts |
FALL 2012 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| B1 | Cakebread | LSE B01 | TR 8:00 am-9:30 am | Stamped Approval 4 seats rsrvd until 8/31 for transfer stdnts |
SPRG 2013 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| A1 | Clark | PSY B35 | TR 2:00 pm-3:30 pm | Stamped Approval 3 seats rsvrdd until 1/16 for transfer stdnts Class Full |
SPRG 2013 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| B1 | Cakebread | COM 217 | TR 9:30 am-11:00 am | Stamped Approval 3 seats rsvrd until 1/16 for transfer stdnts |
Note: this course was also offered during Summer Term
Note that this information may change at any time. Please visit the Student Link for the most up-to-date course information.
