London Internship Program (Summer)

The London Internship Program offers 11 weeks of study and work in England’s fascinating, fast-paced, and sophisticated capital. Students participate in London’s work life through pre-placed internships that complement their particular academic concentration and personal goals. Courses examine a particular academic area in the context of Great Britain’s history, its culture and society, and its role within Europe.

London Internship Areas & Tracks

Please note these are examples are of past internship placements only. While BU Study Abroad guarantees an internship to program participants, specific placements vary from semester to semester and may not always be available. Likewise, internship placements may be available in academic areas not listed.

Advertising, Marketing & Public Relations

Study British and European marketing techniques, public relations and advertising strategy and intern in advertising agencies, or the marketing and PR departments of British or international firms. Previous internship placements have included Crabtree & Evelyn, LD Publicity, Bell Pottinger PR, MEC Global, M2M, Elizabeth Arden, L’Oréal, and EMAP. Download a description of the Advertising, Marketing & Public Relations Track.

Arts & Media

Study British art, film, journalism, radio, television, and theater in one of the political and cultural capitals of the world. Gain insight into the culture and society of Britain through its arts and media and work in the field of film, broadcasting, theater, and arts administration; or gain insight into the political, cultural, and social life of the United Kingdom by participating in the daily life of a newspaper, magazine, publishing house, or broadcast news organization. Past internship placements have included the Royal Academy of Arts, Sky Movies, Thomson Reuters, Big Cheese, Simon & Schuster, Quintessentially Publishing, PW Productions, The Ambassadors Theatre Group, Almeida Theatre, Tabard Theatre, Pilot Productions, Feelgood Fiction, Zone Radio and The Producers.

Economics & Finance

Study the current economic, political, and social issues affecting Britain and work in a London organization with an economic dimension. Internship placements have Europe Economics, Pure Leapfrog, Policy Studies Institute and Overseas Development Institute.

Management

Study international management and work in the accounting, banking, corporate finance, economic research and operations, or personnel management departments of prestigious international organizations. Past internship placements have included BBC Company Finance, LDFM, Maurice J Bushells Accountants and Omerta Group.

Politics, International Relations & Pre-Law

Study the issues and institutions of British political culture and work in a political setting, including Parliament, party organizations, lobbying groups, or political public relations agencies; or, study the history and practice of the law in Great Britain and participate in the daily life of a British law firm or commercial legal department. Internship placements have included Labour and Conservative Party Headquarters, JD Spicer Zeb, Bark & Co, Powell Spencer & Partners Solicitors, Dow Jones & Company, MENCAP, IHS/Janes, Overseas Development Institute and Westminster Briefing.

Psychology & Health Sciences

Study health care and human services issues and participate in the daily work life of hospital rehabilitation, therapy, or education programs, health center administration, social service departments, community health centers, or social activist organizations. Internship placements have included the Chelsea & Westminster Hospital Schools, Goldsmiths University, Rhodes Farm Clinic, Anna Freud Centre, and Solace Women’s Aid.

Program Curriculum

Week 1–Week 6 (Core Phase)

Students take the required core course for their designated track to prepare for their internship, and one elective course. Each student also meets with the program’s internship advisors to finalize their placement details. Students are pre-placed in their internship, according to ability, professional goals, experience, and work habits. Note: Syllabi are for course approval and reference only. Students will receive up-to-date syllabi when their courses begin.

Required Courses

Students are enrolled in the required core course and internship in their track, and choose to take one elective course which may be from outside their academic area.

Advertising,   Marketing & Public Relations:
COM CM 521: British and European Marketing Strategy (4 credits)

Provides students with a comprehensive understanding of integrated marketing communications in the UK. This course focuses on advertising, sales promotion, public relations, and direct marketing. Students examine marketing strategy using British and European case studies; brand identity; and market segmentation and product positioning within the framework of pricing, promotion, and placement relative to competition. Bishop. Syllabus

Arts & Media:
CAS AH 319: Arts and Media in Britain (4)

(Formerly CAS IP 406.) This course is designed as an introduction to the arts in Britain. The course should serve to widen specialist’s knowledge, and to provide non-specialists with an overview. The course should cover core elements on such subjects as funding, institutions, accessibility, and value of British Arts. Sierz. Syllabus

Economics & Finance:
CAS EC 364: Economic Policy: A British Perspective (4)

(Prerequisite: CAS EC 101, or the equivalent. Recommended: Introductory Macroeconomic Analysis, or the equivalent.) The aim of the course is to develop in students the ability to apply microeconomic analysis to a range of economic problems and policies. On completion of the course, students should be able to integrate analytical and descriptive material to aid their understanding of the nature and causes of some key contemporary issues in modern advanced economies. In addition students will be familiar with the main microeconomic policies used within the UK and have some knowledge of relevant source material. The level of microeconomics in the course is intermediate and assumes students have completed an introductory one or two semester course in microeconomics. Alizadeh. Syllabus

Hospitality & Tourism:
SHA HF 365: British Tourism: Knowing Britain Inside and Out (4)

(Not offered Summer 2011.) You can’t market a country as you would a breakfast cereal, nor can you work successfully in a country if you don’t understand what makes it tick. A country is unique, its peoples are unique, its attractions are unique. Britain is no exception. To be successful in tourism related businesses in Britain requires specialist marketing strategies and skills together with an extensive knowledge of the country and its culture. How does the provision of tourist related services differ in Britain? Why should I hold my annual conference in Britain rather than France, Bermuda, or Cancun? And can Britain deliver what my clients are looking for? We will examine all aspects of the British tourist industry through lectures, field trips, class discussions, and video presentations. You will acquire a basic core knowledge of Britain, be comfortable with British culture, and understand what Britain can deliver to your clients in both a leisure and business context. Charlton. Syllabus

Management:
SMG IM 345: International Management Environment (4)

(Prerequisite: CAS EC 101 and CAS EC 102, or equivalent.) This course has been designed to appeal to students who wish to gain an international perspective on the environment faced by business organisations. In today’s business environment, with the pressures of an evolving global economy, managers must take into account the many ways in which differences are apparent when compared with the domestic scene. Managers must adapt their approaches to take account of the strong international competition, which is increasingly apparent and which is critical to successful business performance. They also need to be informed as to how firm strategies may be developed. It is a must for business students to learn the international dimensions of business activities in order to be successful in today’s business world. McLarty. Syllabus

Politics, International Relations, & Pre-Law:
CAS PO 221 / CAS IR 359: British Political Institutions (4)

(Formerly CAS PO 360 / CAS IR 359. Also counts towards an International Relations (IR) major at BU. If you have any questions, please speak to your IR department advisor.) This course will introduce you to the main political institutions and actors in Britain. It will focus upon the historical and cultural context of British politics and detailed consideration will be given to competing political ideas and ideologies, divergent conceptual methods drawn from the social sciences and popular perceptions of British politics. The course aims to give you a fairly thorough knowledge of Britain, to prepare you for internships and to give you, hopefully, some enjoyment. Cousins. Syllabus

Psychology & Social Policy:
CAS PS 365: Psychology Applied to Social Issues (4)

Enhance students’ awareness of selected current social issues in Great Britain and the policies and strategies currently pursued by government to address them. Develop students’ critical appreciation of the contributions and limitations of psychological theory and research in understanding social issues and in informing potential intervention strategies to address them. Develop students’ repertoire of transferable skills in communication, presentation, and participation as a means of preparation for the demands likely to be made of them during their internship placements. Develop student study skills in presenting coherent and informed argument both verbally and in their written work. Foster skills in self-organized and co-operative learning and develop ability for independent learning. Clift, Hammond. Syllabus

Elective Courses

Students enroll in one of the following elective courses. These courses are open to all tracks. Some have a limited enrollment and will be filled on a first-come, first served basis.

CAS AH 381: London Architecture and Urbanism (4)

Explores the evolution of urban form in London from the walled town of the Middle Ages to the modern city, discussing town planning and architecture in relation to urban, economic, and cultural history, and to the other arts. Syllabus

CAS EC 346: European Capital Markets (4)

Familiarizes students with the structure of the European financial system, covering the principal financial markets and institutions, and the analytical concepts and tools that help explain the processes of price formation and the behavior of participants in these markets. The major financial markets the course covers are spot and foreign exchange dealings, the Eurocurrency and Eurobond markets, futures and options, and swaps and options. Essential background theory is combined with an emphasis on actual events and activities of the major players. Syllabus

CAS EN 310: British and Irish Writing: Poetry and the Novel since 1900 (4)

This course aims to provide the student with an appreciation of texts selected from a variety of representative and influential modern authors. Students will be provided with requisite contextual information regarding biographical, social, and political backgrounds to assist them with the development of the skills and vocabulary that are needed to foster competent and persuasive literary interpretation.

CAS HI 243 / CAS IR 392 Britain and the European Question: The Confluence of History and Politics (4)

(Formerly CAS HI 255 / CAS IR 392.) This course provides an overview of Britain’s relations with Europe between 1945 and 1992 in the context of on-going debates concerning national sovereignty and national modernization, losing an empire and maintaining a world role, and the “special relationship” with the United States. Syllabus

COM CM 447: International Brand Management (4)

This course aims to build upon core marketing studies undertaken to-date on branding, and to extend these into an in-depth exploration of the role of the brand manager and the role of brands in consumers’ lives. Specifically it aims to develop the following: an understanding of the role of the brand from the perspective of the organization, society and that of the consumer; the necessary skills to enable assessment of brand opportunities, develop appropriate responses, manage the implementation of branding decisions, and measure the effectiveness of these decisions; the ability to select from and apply appropriate academic models to support analysis and insight; and the ability to conduct and present work in a manner befitting a professional brand manager. Syllabus

COM CM 334: Advertising in the U.K. (4)

Examines the structure and organization of the United Kingdom mass media from a commercial and business perspective. In particular, terrestrial and satellite TV, billboard and transport, newspapers and magazines, and radio and film are examined in a practical advertising context. Syllabus

COM FT 318: British Television Studies (4)

Examines the content and form of British television, contrasting it with American television programming. Special emphasis on the study of genres and themes. Genres unclude fictional presentations, actuality, entertainment magazines, and variety shows, as well as children’s television and sport. Themes include gender, cultural diversity, and social class. Syllabus

COM JO 358: British Journalism, Culture, and Society (4)

This course aims to offer journalism students an introduction to the British information milieu they will encounter in their internships. The course will be an intensive study of British media in the context of the political, cultural, and social life of the United Kingdom. MacLeod. Syllabus

Week 7–Week 11 (Internship Phase)

Students participate in an internship and work full-time, five days a week. During this phase, students work on the academic component of the internship by attending faculty-led internship tutorials and completing a series of assignments including daily reports, a placement project, and analysis of the organization. Note: Syllabi are for course approval and reference only. Students will receive up-to-date syllabi when their courses begin.

Internship Courses

Students enroll in a four-credit internship course. The course number will depend on the area of specialization in which the student completes his or her internship. Placements are contingent on the student’s past experience, professional interests, and available opportunities in an given summer, so flexibility is essential.

  • CAS AH 505 Internship in the Arts/Arts Administration Syllabus
  • CAS EC 497 Internship in Economics & Finance or Management Economics & Finance Syllabus Management Syllabus
  • CAS HU 425 Practicum in the Visual/Performing Arts
  • CAS PO 401/IR 451 Internship in Politics
  • CAS PO 403 Internship in Comparative Law
  • CAS PO 405/IR 455 Internship in International Organization
  • CAS PS 495 Internship in Health/Human Services
  • CFA DR 527 Professional Internship
  • COM CM 471 Internship in Marketing/Advertising/Public Relations
  • COM FT 493/494 Internship in Film/Television
  • COM JO 411 Internship in Journalism
  • COM JO 413 Internship in Broadcast Journalism
  • SAR HS 405 Health Science Practicum
  • SAR HS 410 Internship in Human Physiology
  • SHA HF 390 Field Placement in Hospitality Administration
Internship Components
  • The student’s performance at the internship (evaluated by the supervisor)
  • An internship seminar and related assignments (graded by BU London faculty)

Please note: The final internship course grade is determined solely by the coursework submitted for the internship seminar.

Program Details

Requirements
Program Dates
  • Summer Term: Late May to early August
Cost
Credits
  • Upon successful completion of the program, students earn 12 Boston University credits. Students must enroll for a total of 12 credits.
Housing
  • The BU London Academic Center and its associated student residences house the classrooms, library, and computer facilities, as well as the administrative offices for housing, student life, finance, internship placements, and academic affairs. The Center is located in exclusive South Kensington.
  • Students live in shared suites in Boston University’s own housing. All housing is within walking distance of the BU London Academic Center. Suites vary in size (from 2 to 13 occupants), configuration, and style of decoration, but most consist of shared bedrooms with Internet access, shower room, and a kitchen/common area.
  • Safety and Security: BU Study Abroad: London
Application Deadlines
  • Summer Term: February 15

Download a description of the London Summer Internship Program.

Program Faculty & Staff

There are 70 full-time and part-time staff and faculty working for the BU London programs. They are responsible for teaching and supervising the academic program, assigning and maintaining housing, providing student services, arranging internships, and providing research and IT support. The BU London Center and its associated student residences house the classrooms, library, and computer facilities, as well as the administrative offices for housing, student life, finance, internship placements, and academic affairs. The Center is located in exclusive South Kensington.

Faculty & Staff Profiles

All Boston University London programs are administered in coordination with our Boston and London offices. In Boston a program manager facilitates the admissions and orientation procedures and maintains contact with students prior to their arrival in London. The Boston office also houses administrative personnel who are responsible for everyday operations. In London the staff comprises a resident director as well as administrative, academic, and housing personnel.

Overseas Staff

Faculty